O&A MARKETING NEWS:
O&A is an abbreviated form for Oil and Automotive Service Marketing News. It is a property of KAL Publications, Inc. Editor/Publisher: Kathy Laderman. Administrator: Karen Laderman. Advertising Sales: Laura Lawrence.PUBLISHER'S EDITORIAL STATEMENT:
The O&A Marketing News, first published in 1967, is a newsmagazine whose editorial focus is the marketing segment of the energy industry in the 13 Western United States. Stories and photos published in the O&A are primarily about the people and companies involved in supplying and marketing of petroleum products and transportation fuels. Our coverage also includes the alternative fuel, carwash, quick lube, and convenience store industries – businesses commonly associated with retail fueling operations – and trends that impact the Western marketplace.Our 3,000-plus readers occupy all sectors of the industry: gasoline station, carwash, convenience store owners and operators, petroleum and biofuels wholesalers, EV charger and alternative fuel suppliers, equipment manufacturers and distributors, contracting and service companies, major oil companies and more.
Prominent features of the paper include:
- Newsbeat Column – A personal interest column telling who is doing what in the industry.
- Gallon Report – Summary of taxable gallons of gasoline sold in the Western states.
- State Columns – Articles submitted by writers from across the West.
- Photographs – Considered the most extensive photo coverage of industry meetings, trade shows, and conventions in the West.
EDITORIAL CALENDAR 2026:
The O&A Marketing News is printed seven times a year, every other month starting in February with a special show issue printed in September. The paper closes two weeks prior to printing and all materials are due one week prior to printing. While we plan to feature the events described below, if shows change their dates or cancel, we will make changes along with them.
| Deadline | February | April | June | August | September | October | December |
|---|---|---|---|---|---|---|---|
| Space Saved: | 01-14-26 | 03-04-26 | 05-06-26 | 07-15-26 | 08-12-26 | 09-16-26 | 11-11-26 |
| Copy/Art Due: | 01-21-26 | 03-11-26 | 05-13-26 | 07-22-26 | 08-19-26 | 09-23-26 | 11-18-26 |
| Press: | 01-28-26 | 03-18-26 | 05-20-26 | 07-29-26 | 08-26-26 | 09-30-26 | 11-25-26 |
FEBRUARY – A special section about the big Western Petroleum Marketers Association Convention and Convenience Store Expo, scheduled for Feb. 17-19. The convention is returning to the MGM Grand Hotel in Las Vegas, Nevada, and the issue will have additional distribution at the show.
APRIL – This issue will offer a preview of the Washington Oil Marketers Association Convention, returning to Suncadia in Cle Elum, Washington on June 15-17, as well as coverage of recent meetings, including pictorial highlights of events at the WPMA Convention.
JUNE – A preview of the Oregon Fuels Association Annual Conference which will be held July 12-14 at Sunriver Lodge in Sunriver, Oregon. The issue will have additional distribution at Western regional shows as well as photo highlights of recent events.
AUGUST – A huge section devoted to the annual California Fuels & Convenience Alliance Summit which will return to the Hotel Del Coronado on Coronado Island on September 8-10. This is one of the biggest issues of the year and a must to reach fuel distributors, service station operators, and convenience store operators in California and the West.
SEPTEMBER – This special issue will feature a preview of the NACS Show and the Petroleum Equipment Institute Convention, the joint conventions of the convenience store industry and petroleum equipment industry scheduled for October 6-9 at Las Vegas Convention Center in Las Vegas, NV. This will be the 25th joint trade show between NACS and the Petroleum Equipment Institute Convex and will be of great interest to all petroleum marketers and convenience store operators as well as petroleum equipment distributors and manufacturers. With the added participation of the Energy Marketers of America, it’s an issue you’ll want to be in.
OCTOBER – This issue will offer one-of-a-kind coverage of the many recent Western state shows – with the O&A, you can keep marketing campaigns launched at the shows in the “front of mind” of potential customers.
DECEMBER – The year-end issue with business card holiday greetings and a calendar of events for the year 2027. It is always a well-read issue and a great way to thank your customers and colleagues and to end a successful year.