Mechanical Requirements
Ad Size	Width	Height
Two page spread	21 1/4"	16"
One page	10 1/8"	16"
Half page - bleed size	10 1/8"	12"
Half page - horizontal	10 1/8"	8"
Half page - island	7 5/8"	10"
Third page - square	7 5/8"	7"
Quarter page - standard	5"	8"
Quarter page - horizontal	10 1/8"	4"
Quarter page - island	7 5/8"	5 3/8"
Business Card - standard	3 1/2"	2"
Business Card - vertical	2"	3 1/2"
Column inch	2 3/8"	# of inches

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Technical Requirements

The O&A is printed direct-to-plate from electronic files created in Adobe InDesign for the Mac.

Electronic:
KAL Publications CANNOT ACCEPT ADS CREATED WITH MS PUBLISHER or other Microsoft-native applications. Display advertisements must be submitted in electronic format for the Macintosh with all graphics embedded and fonts outlined. It is advisable to provide all graphical artwork in the TIFF or EPS file format. Press quality PDFs (350dpi or higher AT THE CORRECT SIZE ) also are acceptable. Please submit artwork including graphics and fonts via e-mail to Karen or, if mailing, send a CD or DVD to KAL Publications, Inc., 559 S. Harbor Blvd. Ste. A, Anaheim, CA 92805.